1. Traditional, eco-friendly approach

For 25 years, we've been striving to perfect our formulations while upholding our core values. Our production is closely regulated to keep the environment safe & secure by all means.

2. Minimal-ingredient formulations

Our formulations remain minimal to avoid harsh or unnatural ingredients that may irritate sensitive skin or harm the environment. Our products are safe to use on sensitive skin types. Click here to learn more about skincare product-related allergies. Also, unlike many 'all-in-one' products in the market having tons of active ingredients, we believe in simplicity & safety. That's why we don't make cocktails! (Sorry but we really don't)

3. Lean-model approach:

The reason for our products being 'budget-friendly' is the lean-model business approach that we employ in all of our operations. We try to cut the cost at our end, avoid middlemen & wastage of resources so that our price tags come without any compromise on overall quality. 

4. No fancy false advertising: (Yeah, that's us)

We never indulge in copy-pasting Western brands trying to fool the consumers. We are what we are and we take pride in where we belong to. We promise to remain genuine & transparent. We never do 'False Advertising', 'Misrepresentation', or 'Green-washing'. Click here to learn more about false advertisements.   

5. No misleading or exaggerated claims:

What matters to us is the truth & honesty. We believe in building a relationship of trust & therefore, we won't trick you into expecting unreal outcomes by exaggerating our claims. You get what you see here. It's that simple!

6. Building a community, not business:

Our consumers & their well-being is what matters the most to us. We consider our consumers as family and we strive to build up a community of amazing people with love, care and trustworthy relationship based on honesty & values. 

Stay happy & blessed y'all!